Virtue Labs 2024 Holiday Card
I had the opportunity to partner with Virtue Labs, a luxury hair care brand, on their 2024 holiday card. The design features a clean and modern take on the Blue Ridge Mountains, featuring their brand colors and a gold foil embellishment on one of the mountains and their logo.
This card was sent to ~2,000 of Virtue's clients in the 2024 holiday season.
The copy on the back of the card reads:
"Dear Friends,
As the holiday season approaches, we want to express our heartfelt gratitude for your partnership. In recognition of your support, we've made a contribution to Second Harvest Food Bank of Northwest North Carolina in your honor.
Being based in North Carolina, home is truly where our hearts lie. As our state recovers from Hurricane Helene, were proud to support Second Harvest, a vital resource providing food assistance across 18 counties in Northwest North Carolina. Their work plays a key role and nourishing our community, helping neighbors rebuild and find hope.
We're also thrilled to have collaborated with Asheville-based artist Cailey Goodway (@goodesigns_) on this beautiful card. Her vibrant, nature-inspired art captures the season's spirit perfectly.
No matter how you celebrate, we wish you safety, comfort, and love. Warm wishes from our family to yours."